Morii is a brand design project that focuses on creating a simple, elegant, and modern identity for the perfume brand. The project utilises creative coding to generate dynamic, randomised patterns that visually represent the wind and the movement of scent, perfectly capturing the essence of Morii’s brand concept. This innovative approach integrates coding as a key tool in the branding process, resulting in a unique and immersive brand experience. The project has successfully brought Morii's vision to life by blending technology with design in a fresh and engaging way.

In this project, I primarily focused on brand concept planning, conducting market research, analysing competitive products, creating layout drafts, generating and test the patterns with code, and producing mock-ups.